Information for NCBA Newsletter Advertisers
* Non-Members *

For advertising that is incorporated in the NCBA News, costs for non-members are:


Full page$200.00 per ad
Half page$100.00 per ad
Quarter page or less$50.00 per ad

Since our newsletter has gone digital we will no longer be printing and mailing our newsletter. This means some things have changed in our ad policy. The newsletter was normally printed only in black and white, but all issues will now be in full color. This means that you do not have to produce your ads in black and white or grayscale. Our policy on the size of ads remains unchanged. I'm pretty flexible about the ads physical size. The newsletter is “printed� in a "portrait" orientation and because of the layout and the margins, the biggest ad I can accommodate is 7.5" wide and a typical half-page is about 5" high at that width.

If your ad is a different size or orientation I can arrange the text around it. Just keep the overall size to around 38-40 square inches. If I have to change the size, I will try to keep it in the original proportions and as close to the original size as the newsletter format will allow.

The best format for an ad is either JPEG, TIFF or Photoshop PSD. I strongly suggest an image resolution of 300 dpi – anything less will produce an unacceptable grainy image. I use Adobe Photoshop CS3, Adobe InDesignCS3 and Adobe Illustrator CS3 to produce the newsletter and InDesign will import most MS Word text documents, but the results are mixed when graphics are included. Sometimes it looks just like the original and other times InDesign gets confused and the imported document does not look anything like the original. A JPEG, TIFF or PSD graphic file (single layer) will always work well. If you use fonts that I do not have, the end result will be uncertain if the fonts are embedded in the graphic - flatten all layers before saving. Printed "camera ready" copy can be scanned for insertion in the newsletter, but better results are obtained by working from the graphic file. If you have to send "camera ready" copies by mail, please send two copies in a rigid mailing envelope to minimize physical damage.